The return on investment (ROI) earned from print production software

To streamline workflows, enhance collaboration, and optimise resources, print production software has emerged as an invaluable tool for magazine and print publication publishers. In this article, we delve into some of the ways print production software can offer a substantial return on investment (ROI), such as better collaboration across teams, automated outputs, time and resources management, and future-proofing.

Understanding print production software

Print production software encompasses a range of digital tools and platforms designed to streamline and automate the entire print production process. Typically used by producers of magazines, corporate reports, and contract publishers it integrates various components, including content creation, editing, design, layout, collaboration, and distribution, into a unified and efficient workflow.

Print production software empowers publishers to simplify their operations, save time and costs, and automate tasks, all while ensuring the delivery of a high-quality print content end result.

Creative collaboration with hybrid working

During the COVID-19 pandemic, companies were forced to adapt quickly to the changing working landscape which saw many convert to either fully or partial remote-working teams.

The driving force behind effective print production is the ability to collaborate across multiple teams to ensure the smooth running and delivery of a perfect product. When the team is split and working in multiple locations and even multiple time zones, this becomes a problem.

By investing in a robust software solution print publishers can unite their teams whatever their location. Every member of the team, from the production manager and designer to sales and content editors, will always be on the same page.

GoPublish offers this functionality as standard. Unite your creative, sales, and production teams, wherever in the world they work.

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"GoPublish provides world-class multi-team collaboration to magazine production — and brings magazine workflows into the 21st century. About time!"

Read the customer case study: gopublish.net/case-study/texas-parks-wildlife-magazine

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Automated output

Whatever the publication, whether it is a monthly title, or an annual report, the weeks and days leading up to completion are the most hectic for the production team. Input and updates are being put forward from a variety of sources and team members, all this while having to ensure the publication meets the strict print deadline.

Automated output functionality can save print production day here. A task that could take a pre-press team member a day to process can be automated to run in the background. Freeing up valuable time and resources for your production staff.

Cost reduction and resource optimisation

One of the primary factors influencing ROI is cost reduction. By eliminating the need for multiple software tools and providing centralised management of content and assets, print publishers can optimise their resources and significantly reduce expenses associated with production. In the form of reduced license fees and lower administrative overheads. 

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“GoPublish has changed our entire workflow for the better. We are now faster, more agile, and more efficient in our content production. This not only benefits our business, but it also benefits our clients as well.”

Read the customer case study: gopublish.net/case-study/globaldata

Scalability and future-proofing

As your publishing business evolves, scalability and adaptability become crucial factors in determining ROI. Using production software that grows with your business, accommodating increased production volumes, expanding teams, and evolving market demands. Flexibility and ability to integrate with other systems future-proofs your print production infrastructure, enabling you to scale your operations efficiently and effectively.
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Expand your print portfolio

With output automated and resources optimised. This provides the perfect opportunity to expand your print portfolio. Whether this is through the introduction of a spin-off of an existing title or a completely new product and readership.

GoPublish: Do more with less

GoPublish is the leading production software solution for magazine and print publishers. It maximises the return on investment by providing numerous benefits for its users. Here are some of the real-world benefits for choose GoPublish as your print production workflow software:

• Seamless integration with Adobe InDesign and Adobe InCopy
• Take control of the print approval process
• A clear document version history
• Sales and production team synergy
• Central location for any size of hybrid team
• Smarter production workflow
• A wealth of print production experience
• Cloud-based file-sharing system
• Improved creative collaboration
• More efficient content creation